Empathy Map by Invoke
Knowing who your users are isn't enough. You have to know how they behave.
By using using an Empathy Map, you can outline shared behaviours of a persona archetype. This behavioural information proves to be much more practical when strategizing and designing products than the demographic information of traditional personas.
This template was created by Invoke.
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Co-Creation Template
Works best for:
Design
The Co-Creation Template enables the visual expression of ideas using essential elements. Analysis of these creations identifies explicit and implicit needs. For instance, a human resources team may use symbols to envision their ideal work environment. The output reflects people's desires and expectations.
Purple Sector Empathy Map
Works best for:
Market Research, Research & Design
Purple Sector Empathy Map is an innovative tool for exploring user experiences. By visualizing users' thoughts, feelings, and behaviors, you can create more engaging and user-friendly products. Ideal for teams focused on user experience.
Empathy Map by Axelle Vanquaillie
Works best for:
Market Research, Research & Design
Empathy Mapping template is a valuable tool for gaining deep insights into user experiences. It helps you understand their motivations and challenges, ensuring your products address real needs. Ideal for UX researchers and designers.
Jobs to be Done template
Works best for:
Ideation, Design Thinking, Brainstorming
It’s all about a job done right — customers “hire” a product or service to do a “job,” and if it's not done right, the customer will find someone to do it better. Built on that simple premise, the Jobs To Be Done (JTBD) framework helps entrepreneurs, start-ups, and business managers define who their customer is and see unmet needs in the market. A standard job story lets you see things from your customers’ perspective by telling their story with a “When I…I Want To…So That I …” story structure.
Darts Template
Works best for:
Design
It is a common mistake to assume that all ideas, tasks, or features are equally important. However, in order to achieve the best results and focus on the most critical elements, it is necessary to determine what takes priority. This approach allows you to prioritize and concentrate on what requires immediate attention while postponing the remaining aspects for later. The Darts Template is designed to limit the amount of content that can be placed in the center, forcing your team to consider priorities before taking any action.
Diary Template
Works best for:
Design
The Diary Template is an effective research tool to gain insights into individuals' internal processes as they document their encounters with a specific product, service, or matter. Unlike real-time interactions, journaling is usually conducted asynchronously over an extended period of time, enabling deliberate reflection that other methods may not facilitate. This asynchronous nature encourages individuals to express more elaborate accounts of their emotions and viewpoints, resulting in profound and stimulating responses.