Empathy Map Canvas by Sampriti Jain
The Empathy Map fosters empathy within businesses by encouraging them to step into their customers' shoes and gain a deeper understanding of their thoughts, feelings, and perceptions.
This heightened empathy guides the development of customer-centric solutions, leading to improved products, services, and marketing strategies that resonate with customers, strengthen relationships, and foster long-term loyalty.
Why use this canvas?
The Empathy Map is a simple tool that allows businesses to get a better understanding of how users perceive the experience from a variety of senses, and how these perceptions lead to pain points and gain points. This allows businesses to build empathy for users and proceed to solutioning with a user-centered approach.
Tip: create empathy maps for each persona you are designing for, as their perceptions and experiences will vary.
This template was created by Sampriti Jain.
Get started with this template right now.
Service Blueprint With AI
Works best for:
Research & Design
Integrate AI into your service design with the Service Blueprint With AI template. This tool helps you map out service processes and identify opportunities for AI enhancement. Use it to visualize interactions, streamline workflows, and improve customer experiences with AI-driven solutions. Perfect for teams looking to innovate and optimize services using advanced technology.
Discovery Interviews Template
Works best for:
Design, UX
The Discovery Interviews Template is a powerful tool that allows you to delve into a topic from different angles and gain a deeper understanding of different perspectives. By conducting interviews using this template, you can uncover valuable insights and uncover new information that can help you make informed decisions. Whether you are a researcher, product manager, or simply curious about a specific topic, the Discovery Interviews Template is an essential resource for anyone looking to explore a subject in depth.
Official 5-Day Design Sprint
Works best for:
Design, Desk Research, Sprint Planning
The goal of a Design Sprint is to build and test a prototype in just five days. You'll take a small team, clear the schedule for a week, and rapidly progress from problem to tested solution using a proven step-by-step checklist. Steph Cruchon of Design Sprint created this template for Miro in collaboration with design sprint gurus at Google. This Design Sprint template is designed specifically for remote sprints so you can run productive and efficient sprints with colleagues around the world.
Design Brief Template
Works best for:
Design, Marketing, UX Design
For a design to be successful, let alone to be great, design agencies and teams have to know the project’s goals, timelines, budget, and scope. In other words, design takes a strategic process—and that starts with a design brief. This helpful template will empower you to create a brief that builds alignment and clear communication between your business and your design agency. It’s the foundation of any creative project, and a single source of truth that teams can refer to all along the way.
Empathy Map Trevotech
Works best for:
Market Research, Research & Design
Empathy Map Trevotech is a powerful tool for gaining insights into user experiences. It helps you capture and analyze user emotions, thoughts, and behaviors, ensuring your product designs meet user needs effectively.
Storyboard for Product Development Template
Works best for:
Storyboard
Plan your product’s journey from concept to market with the Storyboard for Product Development template. It outlines every stage of development, including ideation, research, design, testing, and launch. This template promotes clarity, resource planning, and effective communication across teams, making it perfect for product managers and developers who need a comprehensive roadmap to bring innovative ideas to life.